Blog: Be Heard

PR: The Good, Bad and Ugly

Twi-Hard or Not – Anything Twilight Has Major Marketing Appeal

by Michelle Fowler

Twilight New MoonScores of tweens and teens have been eagerly awaiting today’s release of The Twilight Saga: New Moon, but surprisingly, so are many of their mothers...

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comment | 11/20/2009


PR: The Good, Bad and Ugly

Non-Sex Sells - The Twilight Saga: New Moon Attracts All Ages, Breaks Records Opening Weekend

by Jill Mastrangelo

Twilight It is entirely possible that I’ve been living under a rock since 2005. This might explain why, after four book releases, and the first installment of a monstrous movie saga (which I don’t even recall seeing previews for), I was still in the dark in regard to everything Twilight.

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1 comment | 11/27/2009


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