MMI Watercooler PR: The Good, Bad and Ugly
Celebrities’ Biggest PR Night: And the Oscar Goes To…
by Kathleen Mongero
The fact that celebrities hire lucrative PR reps is no breaking development, but what I think is the most telling when it comes to celebs being PR-savvy is how they act on award nights, especially the Oscars.
I like to look at awards season as a PR final exam. Everything celebrities have been paying a team of highly-trained people to do is put to the test, and the public gets to evaluate how much they have – or have not – learned about basic PR.
comment | 03/12/2010












Awards are a wonderful way to win publicity and earn goodwill from the public. Organizations that give awards look at what you have accomplished for your community, your employees and others. Awards are almost always based on real merit and strong leadership in improving the lives of others in the areas of business, community service and health care.
If there is one thing we can always count on, it’s that
On March 5, 
