New Media
by Kelsie Murdock
Anyone remember seeing BuzzFeed’s article on the Wake County School System’s “sassy” use of Twitter to interact with students? When reading the article and taking a closer look into the school system’s account, I found my usually very opinionated self on the fence. Are the tweets hilarious? Yes. But, are they positively representing the Wake County School System? I am not sure. Is this a Twitter win or major fail? What do you think?
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VIDEO: Hear Me Out
by Kelsie Murdock
MMI Assistant Account Executive Kelsie Murdock explains how to avoid a Twitter mistake that many brands make in this edition of "Hear Me Out."
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MMI Watercooler
by Kelsie Murdock
We face new surprises every single day that require us to change our mentality, our practices or simply the wording of a document. And this kind of change is what makes us better at what we do, better able to provide our clients with the best PR services around.
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New Media
by Kelsie Murdock
If you know me, you probably already make fun of me for “owning” a lazy, crazy tuxedo cat named Jack. Go ahead, friends, laugh away. Your eyes are not deceiving you, I totally went there. This post is about my cat. As funny as it is that I opted to publicize the socially sensitive topic of cat ownership, the little guy can teach us all a thing or two about social media.
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New Media Newsletter
by Kelsie Murdock
When social media became the new “hot topic” for businesses, many people and companies fell under the all-too-common spell of believing that social media tools were these magical networks that required little effort and would magically transform a company’s reputation and relationships with customers.
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PR: The Good, Bad and Ugly
by Kelsie Murdock
Remember the cheesy phrases you grew up hearing (and still hear) like, “life is what happens while you are busy making other plans,” or “keep calm and carry on,” or my personal favorite, “don’t sweat the small stuff?” Well, while these little sayings may be cheesy, they are completely relevant to the magical world of PR events.
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MMI Watercooler Newsletter
by Kelsie Murdock
If you have read my bio, you know that though I absolutely love living in Raleigh, I am no native to the Triangle. Born in Kannapolis, N.C., my family moved to a little small town called Denver (yes, I promise you that there is a Denver in N.C.) right before I started first grade. Growing up in a small town taught me many things that some of you city folk do not get to experience. Here are my life lessons that serve as valuable PR lessons as well.
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