Kate Catlin's Blog

PR: The Good, Bad and Ugly

Does Smart Attire Make You Smarter?

by Kate Catlin

Does what you wear have an impact on your thought process throughout the day? Many local students don’t think so, but administrators at local universities disagree.

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comment | 08/24/2010


MMI Watercooler

Holding Your Team to a Standard

by Kate Catlin

Sarah Evans recently blogged about the standards of teamwork at Sevans Strategy.  She said, “A strong and united team is the most important thing and will determine whether or not we succeed or fail – together.”  We take the same approach at MMI, so I thought it would be interesting to tell our readers a little bit about our standards at MMI Public Relations. 

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comment | 07/26/2010


PR: The Good, Bad and Ugly

Jerry Seinfeld Offers Lady Gaga Some Pretty Stellar PR Advice

by Kate Catlin

Recently Lady Gaga caused quite a stir at two different New York baseball games.  While this behavior does not seem a far departure from typical pop star antics, I thought Jerry Seinfeld’s feedback on the situation was pretty stellar advice.

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4 comments | 06/23/2010


PR: The Good, Bad and Ugly

Sandra Bullock: A Woman With a PR Plan To Admire

by Kate Catlin

We write about it here on Be Heard all the time -- what to do when faced with a crisis in the public eye.  I think moving forward, an excellent example for celebrities to refer to will be Sandra Bullock.  Amid the scandal of a cheating husband, Bullock has done an excellent job of preserving her image and confronting the situation. 

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1 comment | 06/09/2010


PR: The Good, Bad and Ugly

Why Words Matter: Newsweek on Gays Playing Straight

by Kate Catlin

There has been quite a brouhaha surrounding an article published May 10 in Newsweek that discussed homosexual actors and their inability to pull off straight roles. 

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2 comments | 05/13/2010


New Media

Have You Tried Out TriOut?

by Kate Catlin

The MMI PR team has launched a social media contest for a local restaurant.  It is centered around location-based applications and we’re pretty excited about it.  There is free food, a chance to win an iPad – all kinds of fun.

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1 comment | 04/29/2010


PR: The Good, Bad and Ugly

Is Tiger Out of the Woods?

by Kate Catlin

Tiger WoodsTiger Woods made his professional comeback this past weekend at the 2010 Masters.  His reemergence into society begs the question, is he out of the woods?

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1 comment | 04/14/2010


PR: The Good, Bad and Ugly

The Next Generation of Power Girls

by Kate Catlin

Reality television – everyone has an opinion about it.  While most of it is for pure entertainment value, I sometimes find that certain shows provide something from which viewers can learn – aside from what not to do in front of the camera.  This week BravoTV’s Kell on Earth recently ended its first of what I hope to be many seasons.  It chronicles the movements of Kelly Cutrone as she runs her fashion PR firm, People’s Revolution.

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comment | 04/01/2010


New Media

Canned!  How Your Facebook Status or Tweets Could Get You the Boot

by Kate Catlin

I am a big fan of Bravo’s Kell on Earth, which features publicist Kelly Cutrone’s fashion PR company, People’s Revolution.   On a recent episode, the company hired a new employee, only to find out five minutes later that she had tweeted every single detail of the process.  People’s Rev rescinded the offer immediately, and rightfully so as public relations isn’t exactly the best business in which to tweet every move. 

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1 comment | 03/19/2010


PR: The Good, Bad and Ugly

There is Still Hope for Toyota

by Kate Catlin

ToyotaIn a USA Today/Gallup Poll released this week, 55% of Americans polled said they felt Toyota took too long to react to the safety problems in several of its vehicles.  Company spokesperson Mike Michels said, "We aren't surprised by the poll results...

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4 comments | 03/04/2010


PR: The Good, Bad and Ugly

Minding Your Manners – the Best PR Strategy in a Down Economy

by Kate Catlin

Customer Service

I have been thinking a lot over the past few weeks about daily interactions with other people. 

I have come to the conclusion that it is sad that I get excited when I finally come across a friendly passerby, a gentleman who smiles and holds a door, or a drive through employee that is genuinely pleased to help me.   

.

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comment | 02/18/2010


MMI Watercooler

MMI’s Jennifer Fair Appears Live on the Today Show

by Kate Catlin

Last week NBC’s Today Show (@todayshow) tweeted that they were looking for women to submit their pressing relationship questions so the show’s Man Panel could respond on a future show.  I’m a super Today Show fan, so Jen, Brittney, our fabulous intern Mallory and I put our heads together and responded with the age-old “Why do guys alienate their girlfriends around their friends?” on Jen’s behalf (she uses Skype, and that was mentioned in the question).

Visit msnbc.com for breaking news, world news, and news about the economy

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2 comments | 02/04/2010


PR: The Good, Bad and Ugly

In The Case Of 2 Year Old Frances Quinn Hunter, John Edwards - You ARE The Father

by Kate Catlin

Is Edwards' Admission of Paternity Shocking News to Anyone?

As the latest developments in the disaster that is John Edwards unfold, he continues to suffer from his poor crisis management over the last two years.   Because he refused to tell the truth, tell it all and tell it fast, the details keep trickling out, damaging his reputation all over again each time.

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comment | 01/21/2010


PR: The Good, Bad and Ugly

Public Relations is the Place to Be

by Kate Catlin

press conferencePublic relations is projected to be a hot field in the next eight years by more than one source.  CareerCast.com's 2010 Jobs Rated report offers a comprehensive analysis of 200 different jobs, and public relations executive ranked higher than positions as a newscaster, advertising account executive or newspaper reporter. 

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comment | 01/07/2010


PR: The Good, Bad and Ugly

Violence = Viewers – How Do We Break The Cycle?

by Kate Catlin

Will networks ever stop using altercations to attract viewers?

MTV’s reality TV series “Jersey Shore” has stirred up controversy since its first episode aired on Dec. 3.  Original critics sited the Italian-American cast’s use of the words “guido” and “guidette” as inappropriate and degrading.  Last week the criticism took another turn when cast member Nicole “Snooki” Polizzi was punched in the face by a male who took her drink at the bar. 

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comment | 12/24/2009


PR: The Good, Bad and Ugly

The Queen of All Media’s Royal Tantrum

by Kate Catlin

Perez HiltonFor someone who calls himself the Queen of All Media, gossip blogger Perez Hilton did not demonstrate a clear understanding of his subjects on Monday.

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1 comment | 12/10/2009


PR: The Good, Bad and Ugly

Santa and the Mrs. Headed for Splitsville?

by Kate Catlin

Mrs. ClausIn my opinion, the holiday season kicks off today, but Raleigh officials began the celebration last week with the city’s annual Christmas parade.  

Unfortunately all anyone seems to be talking about after the event is the glaring absence of Mrs. Claus, who was present in last year’s parade.

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comment | 11/26/2009


PR: The Good, Bad and Ugly

“I Went to Sleep Rihanna and Woke Up Britney Spears”

by Kate Catlin

Rihanna Speaks Out and Takes Control of the Message

RihannaChris Brown’s assault on his girlfriend Rihanna generated a media storm that had everyone from Oprah Winfrey to the average person speaking their mind.  While opinions and comments varied, one thing remained consistent:  neither Brown nor Rihanna took the opportunity to tell their side – until last week. 

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2 comments | 11/12/2009


PR: The Good, Bad and Ugly

Bailey’s Finders Keepers Promotion is a Keeper

by Kate Catlin

Raleigh-based Bailey’s Fine Jewelry made a splash last year when they began leaving “Bailey’s Boxes” around town for locals to find.  The boxes were wrapped in the signature’s black and white stripes with a red bow and held pieces of fine jewelry.  In a stroke of genius, the Bailey’s team has kicked Finders Keepers up a notch with what they’re referring to as Bailey’s Ultimate Finders Keepers.

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comment | 10/16/2009


MMI Watercooler

Bobby Appreciation Day

by Kate Catlin

A long-standing MMI tradition, appreciation days are where we all take a day to honor all of the special things about one person here at MMI.  We decorate the office with notes from everyone saying why they appreciate the person and remind them all day how honored we are to work with them.

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6 comments | 09/18/2009