Kate Catlin's Blog

PR: The Good, Bad and Ugly

There is Still Hope for Toyota

by Kate Catlin

ToyotaIn a USA Today/Gallup Poll released this week, 55% of Americans polled said they felt Toyota took too long to react to the safety problems in several of its vehicles.  Company spokesperson Mike Michels said, "We aren't surprised by the poll results...

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comment | 03/04/2010


PR: The Good, Bad and Ugly

Minding Your Manners – the Best PR Strategy in a Down Economy

by Kate Catlin

Customer Service

I have been thinking a lot over the past few weeks about daily interactions with other people. 

I have come to the conclusion that it is sad that I get excited when I finally come across a friendly passerby, a gentleman who smiles and holds a door, or a drive through employee that is genuinely pleased to help me.   

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comment | 02/18/2010


MMI Watercooler

MMI’s Jennifer Fair Appears Live on the Today Show

by Kate Catlin

Last week NBC’s Today Show (@todayshow) tweeted that they were looking for women to submit their pressing relationship questions so the show’s Man Panel could respond on a future show.  I’m a super Today Show fan, so Jen, Brittney, our fabulous intern Mallory and I put our heads together and responded with the age-old “Why do guys alienate their girlfriends around their friends?” on Jen’s behalf (she uses Skype, and that was mentioned in the question).

Visit msnbc.com for breaking news, world news, and news about the economy

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comment | 02/04/2010


PR: The Good, Bad and Ugly

In The Case Of 2 Year Old Frances Quinn Hunter, John Edwards - You ARE The Father

by Kate Catlin

Is Edwards' Admission of Paternity Shocking News to Anyone?

As the latest developments in the disaster that is John Edwards unfold, he continues to suffer from his poor crisis management over the last two years.   Because he refused to tell the truth, tell it all and tell it fast, the details keep trickling out, damaging his reputation all over again each time.

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comment | 01/21/2010


PR: The Good, Bad and Ugly

Public Relations is the Place to Be

by Kate Catlin

press conferencePublic relations is projected to be a hot field in the next eight years by more than one source.  CareerCast.com's 2010 Jobs Rated report offers a comprehensive analysis of 200 different jobs, and public relations executive ranked higher than positions as a newscaster, advertising account executive or newspaper reporter. 

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comment | 01/07/2010


PR: The Good, Bad and Ugly

Violence = Viewers – How Do We Break The Cycle?

by Kate Catlin

Will networks ever stop using altercations to attract viewers?

MTV’s reality TV series “Jersey Shore” has stirred up controversy since its first episode aired on Dec. 3.  Original critics sited the Italian-American cast’s use of the words “guido” and “guidette” as inappropriate and degrading.  Last week the criticism took another turn when cast member Nicole “Snooki” Polizzi was punched in the face by a male who took her drink at the bar. 

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comment | 12/24/2009


PR: The Good, Bad and Ugly

The Queen of All Media’s Royal Tantrum

by Kate Catlin

Perez HiltonFor someone who calls himself the Queen of All Media, gossip blogger Perez Hilton did not demonstrate a clear understanding of his subjects on Monday.

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1 comment | 12/10/2009


PR: The Good, Bad and Ugly

Santa and the Mrs. Headed for Splitsville?

by Kate Catlin

Mrs. ClausIn my opinion, the holiday season kicks off today, but Raleigh officials began the celebration last week with the city’s annual Christmas parade.  

Unfortunately all anyone seems to be talking about after the event is the glaring absence of Mrs. Claus, who was present in last year’s parade.

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comment | 11/26/2009


PR: The Good, Bad and Ugly

“I Went to Sleep Rihanna and Woke Up Britney Spears”

by Kate Catlin

Rihanna Speaks Out and Takes Control of the Message

RihannaChris Brown’s assault on his girlfriend Rihanna generated a media storm that had everyone from Oprah Winfrey to the average person speaking their mind.  While opinions and comments varied, one thing remained consistent:  neither Brown nor Rihanna took the opportunity to tell their side – until last week. 

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2 comments | 11/12/2009


PR: The Good, Bad and Ugly

Bailey’s Finders Keepers Promotion is a Keeper

by Kate Catlin

Raleigh-based Bailey’s Fine Jewelry made a splash last year when they began leaving “Bailey’s Boxes” around town for locals to find.  The boxes were wrapped in the signature’s black and white stripes with a red bow and held pieces of fine jewelry.  In a stroke of genius, the Bailey’s team has kicked Finders Keepers up a notch with what they’re referring to as Bailey’s Ultimate Finders Keepers.

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1 comment | 10/16/2009


MMI Watercooler

Bobby Appreciation Day

by Kate Catlin

A long-standing MMI tradition, appreciation days are where we all take a day to honor all of the special things about one person here at MMI.  We decorate the office with notes from everyone saying why they appreciate the person and remind them all day how honored we are to work with them.

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6 comments | 09/18/2009


PR: The Good, Bad and Ugly

The Harry Potter Phenomenon

by Kate Catlin

Avada Kadavra! Expelliarmus! Crucio!  If you are any sort of Harry Potter fan, you have probably shouted these spells before, and you may even know what they do to an opponent. And if you are a serious fan of the movies, you might find yourself chanting these words as you put on your costume and head to the midnight premiere of Harry Potter and the Half-Blood Prince – the sixth installment of the movie series.

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comment | 07/14/2009


PR: The Good, Bad and Ugly

Chocolate or Mockolate?

by Kate Catlin

Every morning I tune into the Today Show and listen to the doom and gloom while getting ready for work. As they droned on about the latest government bail out this morning, I found myself tuning out and thinking about the more uplifting topic of my weekend plans. However when I heard consumer reporter, Janice Lieberman mention the cheapening of chocolate, I snapped back to attention.

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1 comment | 09/19/2008


PR: The Good, Bad and Ugly

Wilmington First to Flip the Switch to Digital Conversion

by Kate Catlin

You’ve seen the televised ads and warnings for the past few months, and like most of us, you probably aren’t rushing out to take up a new hobby, protest the United States Government, or ponder about what to do come February when your old “rabbit ears” antenna television set will no longer broadcast your favorite local programs.

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comment | 09/10/2008


PR: The Good, Bad and Ugly

Tide Goes Trendy

by Kate Catlin

Laundry loads and dry cleaning bills seem to be piling up on you? No need to stress, Proctor & Gamble is now promoting a solution to our laundry troubles with Tide brand’s new line of “Total Care” detergents.

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comment | 08/27/2008


PR: The Good, Bad and Ugly

PR vs. Economic Downfall: It Doesn’t Have To Be A Brawl

by Kate Catlin

Sometimes it can be difficult to find the positive during less than great economic times, especially when consumers are trying to pay the bills while dealing with high gas prices and inflation. That is, unless what you have to offer them is cost-effective and convenient.

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comment | 08/04/2008