New Media

Social Media Just Catching On In Business Classes

by Ryan Didsbury

While social media has now almost seamlessly been integrated into many new business models, it has only recently been thought of as a truly viable class to be taught in local business schools.  

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1 comment | 04/27/2012


Newsletter PR: The Good, Bad and Ugly

The New Definition of PR – A Positive Change

by Gloria Lesher

The new definition of PR just announced by the Public Relations Society of America following a public vote this past February is: “Public Relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”

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comment | 04/19/2012


Michelle Fowler

MMI Watercooler

Take Me Out To The Ball Game

by Michelle Fowler

The Cleveland Indians helped usher in a new era in Carolina Mudcats baseball in front of 6,362 people on April 3, at the exhibition game at Five County Stadium.

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comment | 04/17/2012


Jake Potter

New Media Newsletter

Observations On A Social Media Wedding

by Jake Potter

My fiancée and I are planning nuptials this year, and – given the line of work I am in – it’s going to be a decidedly social media-friendly affair.

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3 comments | 04/13/2012


Anjelica Cummings

MMI Watercooler Newsletter

Public Relations Writing: When was the last time you analyzed your most commonly used buzz-words?

by Anjelica Cummings

Whether you are a seasoned professional or new to the PR business, we can all benefit from a moment of reflection when it comes to our writing style and techniques.

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comment | 04/10/2012


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