Anjelica Cummings

Newsletter PR: The Good, Bad and Ugly

Four Ways To Expand The Reach of Your News Release

by Anjelica Cummings

Headline. Subheadline. Dateline. Media Contacts. Quotes.  If you have spent any time in the public relations industry, you understand the purpose and background behind the PR staple, the news release.

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comment | 08/30/2011


Erin Smith

New Media

Where Do You Get Your News?

by Erin Smith

The recent 5.8 magnitude earthquake in Virginia that was felt throughout the entire East Coast is only being slightly overshadowed by the category three Hurricane Irene that is going to pummel North Carolina's seaboard.  Were you among the 40,000 other tweets asking for an update or trying to figure out what that rumbling was?  When you need news quickly, where do you go?

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comment | 08/26/2011


PR: The Good, Bad and Ugly

Grand Openings: the Opportunity to Position Your Introduction

by Kate Catlin

One of my current projects is assisting The Chef’s Academy, one of our clients, in preparing for its grand opening event in late September.  As I work with The Chef’s Academy on this event, I find myself appreciating how well they understand the importance of PR in planning the details.    

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comment | 08/22/2011


Jennifer Fair

MMI Watercooler

Go back into the closet, Bert and Ernie

by Jennifer Fair

It’s official. Sesame Street’s beloved bachelors, Bert and Ernie, are not gay.

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comment | 08/19/2011


Emily Packard

London Riots Spark Social Media Concerns

by Emily Packard

British Prime Minister David Cameron seems to think that Twitter and Facebook deserve a large part of the blame for recent rioting in London. He claims that the social media giants made citizen organization during the fracas fairly easy.

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comment | 08/16/2011


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