Patty Briguglio

MMI Watercooler Newsletter

Sneak Peek A Great Time for All

by Patty Briguglio

On June 27, we at MMI hosted an after-work “Sneak Peek” of our new office digs for our clients featuring food, drinks and plenty of opportunities for networking and friendly conversation.

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comment | 06/29/2011


New Media Newsletter

How the Media Use Twitter and How You Can Benefit

by Gloria Lesher

Journalists today use Twitter like journalists of yesteryear interviewed random people on the street about a topic. They send out questions to their followers (who can be located all over the world) and wait for the answers and opinions to come back. 

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comment | 06/23/2011


Wesley Hyatt

New Media

Grading the GOP Candidates on Their Social Media Presence

by Wesley Hyatt

Forget the debates. A better gauge of how presidential candidates are promoting themselves is measuring their social media activity. As the Republicans have a wide open field for 2012, their social media presence can play a key role in how they fare, given its increased prominence in promoting a person’s brand since the last election.

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comment | 06/22/2011


New Media Newsletter

Are You Influenced By Social Media Networks?

by Jill Mastrangelo

A new study measuring teen and adult social media users found that 23.1 million discover new brands or products through social media; 22.5 million use social media to learn about unfamiliar brands or products; 17.8 million are strongly influenced in their purchase decisions by opinions in social media; and 15.1 million refer to social media before making purchase decisions.

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comment | 06/16/2011


Patty Briguglio

PR: The Good, Bad and Ugly

PR Equivalent:  Emperor Plays Fiddle While Rome Burns

by Patty Briguglio

With a crisis looming should Congress fail to raise the debt ceiling by Aug. 2, Congress took a two-week recess over the Memorial Day holiday, and U.S. Capitol BuildingPresident Barack Obama invited House Speaker John Boehner to join him for a round of golf in mid-June.  Is this the PR message our political leaders really want to send to the public?

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comment | 06/13/2011


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