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Who can forget the PR frenzy that started this time last year when the world found out that Nadya Suleman had given birth to eight babies? The initial fascination over the mother who made history by giving birth to the world’s longest-living set of octuplets soon turned to mass criticism.
comment | 01/29/2010
Generally, you exchange business cards only if you see the potential for a helpful relationship. MMI president Patty Briguglio advises, “Indiscriminately handing out business cards is not strategically effective and may make you look like an ankle-biter.”
comment | 01/28/2010
All of the different ways in which social media creeps into the corners of our lives continue to fascinate me. Remember when you had to tune in to Saturday Night Live or late night television to get in a few laughs over current events or “Richmeister” the copier room guy? With humor being a universal language – kind of like math – it is no surprise that social media sometimes aims for the funny bone.
3 comments | 01/27/2010
One goal that any PR pro worth his salt should strive for is to instill and encourage enthusiasm for PR savvy, not just with his clientele but going beyond to the general public. A working knowledge of how to leverage basic PR tactics can spell good fortune for anyone.
comment | 01/26/2010
Last month, Amy Mengel (@amymengel) wrote an excellent blog post about her Twitter "Patient Zero," Alan Schoenberg (@allanschoenberg), who gave her the Twitter bug. Amy, like me, didn't "get" Twitter her first time around.
comment | 01/25/2010
