If you had told me several months ago that I would be meeting President Obama I would have thought you were crazy. But sure enough this week I was given an amazing opportunity to meet with the President—and as if that wasn’t enough of a treat, I was a guest in the White House.
comment | 06/26/2009
When it comes to crisis management, N.C. State University officials just cannot seem to get it right. Over the past months they have made the same mistakes over and over, resulting in a public relations nightmare.
When Mary Easley’s position at N.C. State first came under scrutiny, a good PR plan would have dealt with the situation quickly and truthfully. Instead, officials went on the defensive, resulting in a long, drawn-out scandal that may cause some permanent damage to the university’s reputation.
comment | 06/09/2009
It continually fascinates me to consider the rapid trajectory of social media platforms. The speed with which Internet users flocked to Twitter was simply unbelievable. Online video is no exception. In fact, if the popularity of video content online was a roller coaster, we have not even reached the exhilarating part yet.
1 comment | 06/08/2009
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